Last updated: Jun 25, 2023
This video was published on Jun 21, 2023.
Video length: 00:09:21.
Alex Hormozi: NO NEW FRIENDS (My "Extreme Views" on Friendship)
The video is about Alex Hormozi's extreme views on friendship, where he sees friendship as a transactional relationship and values friends who root for him and help him achieve his long-term goals.
This video was published on Jun 14, 2023.
Video length: 00:08:04.
Alex Hormozi: The REAL Reason Your Business Isn't Growing
The video discusses the reasons why businesses may not be growing and provides three frameworks to help entrepreneurs expand their customer base within their current niche or market.
This video was published on Jun 7, 2023.
Video length: 00:19:11.
Alex Hormozi: Day In The Life of Alex Hormozi
The video is about a day in the life of Alex Hormozi, including a story about how he and his wife had to charter a plane during Hurricane Maria in Puerto Rico.
This video was published on May 31, 2023.
Video length: 00:08:13.
Alex Hormozi: 3 Ways to Do What You Love (and get wealthy too)
The video discusses the three paths that entrepreneurs can take to do what they love and become wealthy, including the path of the pure artist, the path of the pure entrepreneur, and the hybrid path.
This video was published on May 24, 2023.
Video length: 00:09:50.
Alex Hormozi: I Solved Three $100,000,000 Business Problems
In this video, Alex Hormozi discusses three business problems that can take a company from 10 to 100 million dollars and provides a framework for applying these solutions to any business or personal brand.
This video was published on May 17, 2023.
Video length: 00:06:59.
Alex Hormozi: How to Build a LEGIT Online Course (2023)
The video discusses the four things that differentiate a legitimate online course from a scam, using Harvard as an example.
This video was published on May 14, 2023.
Video length: 00:04:58.
Alex Hormozi: TheDiet (REVEALED)
The video is about Alex Hormozi's diet and how he maintains his six-pack while still being able to eat dessert every night.
This video was published on May 10, 2023.
Video length: 00:06:55.
Alex Hormozi: How to go ALL IN on your side hustle...
The video is about the three-step process of going from a side hustle to a main hustle, including defining a side hustle, securing financial stability, and ensuring consistency and reliability in the side hustle before making the jump to a main hustle.
This video was published on May 3, 2023.
Video length: 00:07:00.
Alex Hormozi: How I Set Goals That ACTUALLY MAKE MONEY
The video is about Alex Hormozi's four-step goal setting process, which involves identifying the problem being solved, creating a hypothesis, determining the input and output, and reviewing the results.
This video was published on Apr 26, 2023.
Video length: 00:08:04.
Alex Hormozi: "I'm Broke, What Should I Sell?"
The video is about the different things that can be sold, including physical and digital products, services, access, attention, risk, money, and endorsements/brands, and how to choose what to sell based on resources and skills, as well as how to increase the scale of delivery using the "delivery Cube."
This video was published on Apr 12, 2023.
Video length: 00:09:39.
Alex Hormozi: The SEASON OF NO (What it Takes to Win)
The video is about the importance of entering a "season of no" in order to achieve success by focusing on the one thing that matters most and saying no to everything else.
This video was published on Apr 5, 2023.
Video length: 00:07:19.
Alex Hormozi: How to Grow ANY Local Business (my framework)
The video discusses a framework for deciding whether to expand a local business through franchising or privately owned locations, based on factors such as cost, effort, scale, and personal preferences, and how to calculate the potential return on investment for each option.
This video was published on Mar 29, 2023.
Video length: 00:10:57.
Alex Hormozi: HOW TO GET WHAT YOU WANT (6 Proven Methods)
The video discusses six proven methods for getting what you want, including reciprocity, consistency, and social proof.
This video was published on Mar 22, 2023.
Video length: 00:06:47.
Alex Hormozi: Why You Shouldn't Copy Me
The video is about why copying someone else's identity or brand is not a good idea and how being unique and true to oneself can make a person stand out in marketing and personal branding.
This video was published on Mar 15, 2023.
Video length: 00:08:01.
Alex Hormozi: Hardcore Business Lessons I Learned From A Dealer
The video is about six business lessons that Alex Hormozi learned from his first job working at a fur coat dealer, including how to deal with angry customers, creating new products, and using "no" to get customers to say "yes."
This video was published on Mar 8, 2023.
Video length: 00:13:58.
Alex Hormozi: 17 Conversations That Made Me A Millionaire
The video is about 17 conversations that helped Alex Hormozi become a millionaire, including advice on making decisions, sales, effort, learning from successful people, and taking advantage of opportunities.
This video was published on Mar 1, 2023.
Video length: 00:09:41.
Alex Hormozi: The #1 Reason Young People Stay Poor
The video discusses the importance of prioritizing learning over earning in order to achieve long-term success and financial stability, using examples of two individuals who took different paths in their careers.
This video was published on Feb 22, 2023.
Video length: 00:14:02.
Alex Hormozi: I Built 4 Businesses In A Row To Show It's Not Luck
The video is about Alex Hormozi sharing the frameworks and lessons he learned from building four successful businesses in a row, including his first big company, Gym Launch, which was a licensing business for gym owners.
This video was published on Feb 15, 2023.
Video length: 00:08:33.
Alex Hormozi: How The World’s RICHEST Man Made His Money
The video discusses how the world's richest man, Bernard Arnault, made his money by understanding the psychology of the rich, creating products that specifically serve them, and pricing those products appropriately.
This video was published on Feb 8, 2023.
Video length: 00:07:22.
Alex Hormozi: I Challenged My Team To Replace Themselves with AI
In this video, Alex Hormozi challenges his team to replace themselves with AI and they come back with nine AI tools across sales, marketing, HR, training, recruiting, and operations.
This video was published on Feb 1, 2023.
Video length: 00:09:29.
Alex Hormozi: Get RICH With These 24 Investing Rules
The video discusses 24 rules of investing, including the importance of having multiple options, understanding how to lose money, and getting a second opinion before making a decision.
This video was published on Jan 25, 2023.
Video length: 00:14:10.
Alex Hormozi: 42 Recession Proof Money Hacks (2023)
The video is about 42 recession-proof money hacks that can be applied in both boom and bust economies.
This video was published on Jan 18, 2023.
Video length: 00:12:30.
Alex Hormozi: 7 Secrets Behind Chick-fil-A’s $50B Empire
The video discusses the 7 secrets behind Chick-fil-A's $50 billion empire and the lessons that can be learned from their business model.
This video was published on Jan 11, 2023.
Video length: 00:11:19.
Alex Hormozi: I Built a $100M Frozen Yogurt Empire in 11 Minutes
The video is about the frozen yogurt industry, including its profitability, franchise structures, and potential for improvement in customer experience.
This video was published on Jan 4, 2023.
Video length: 00:09:56.
Alex Hormozi: Watch this if you’re feeling burnt out
The video is about managing burnout and stress, and how to reframe your perspective and internal dialogue to unlock unlimited motivation.
This video was published on Dec 28, 2022.
Video length: 00:17:38.
Alex Hormozi: Get RICH in the A.I. Revolution (2023)
The video discusses the potential impact of artificial intelligence on various aspects of society and how individuals can capitalize on it to increase their income.
This video was published on Dec 21, 2022.
Video length: 00:08:49.
Alex Hormozi: 14 Money Mistakes to AVOID in Your 20's
The video discusses 14 money mistakes to avoid in your 20s, including overspending on status, taking jobs to earn rather than to learn, and saving money instead of investing in yourself.
This video was published on Dec 14, 2022.
Video length: 00:08:18.
Alex Hormozi: Do THIS to Make $30,000/month as a Student
The video is about how students can make $30,000 per month by starting a test prep and tutoring business, using a semi-private model where they charge $35 per session for a group of eight students, and focusing on selling the outcome of tutoring rather than the tutoring itself.
This video was published on Dec 7, 2022.
Video length: 00:14:28.
Alex Hormozi: Get RICH in 2023: Live like you’re BROKE
The video is about how to live cheaply in order to save money and invest in building a successful business.
This video was published on Nov 30, 2022.
Video length: 00:13:18.
Alex Hormozi: How To Build a $1 Billion Dollar YouTube Channel
The video discusses how to build a $1 billion dollar YouTube channel by breaking down the business of YouTuber Unspeakable and exploring different monetization vehicles and ideas for expanding the brand.
This video was published on Nov 23, 2022.
Video length: 00:06:24.
Alex Hormozi: STOP trying to be happy.
The video discusses the idea that people don't need to be happy or have a purpose/passion to achieve their goals, and that negative emotions such as pain and anger can be used as motivation to create the life they want.
This video was published on Nov 9, 2022.
Video length: 00:09:33.
Alex Hormozi: How to Print ENDLESS Money and Get Rich Forever
The video is about how to create a fortune by focusing on recurring revenue and getting customers to never stop paying you.
This video was published on Nov 6, 2022.
Video length: 00:22:55.
Alex Hormozi: This ONE Equation Will Make You RICH
The video discusses an equation that can be used to create and sell valuable products or services, with a focus on enhancing value through guarantees.
This video was published on Nov 2, 2022.
Video length: 00:13:57.
Alex Hormozi: How They Keep You POOR Forever
The video is about how to avoid distractions and focus on doing the basics to grow a business, rather than constantly chasing new opportunities.
This video was published on Oct 30, 2022.
Video length: 00:07:27.
Alex Hormozi: Billionaire Recession Advice: Stop Investing in THIS (2023)
The video is about Alex Hormozi's investment strategy shift due to changes in the economy, and he advises against investing in banks and instead suggests investing in U.S. treasuries.
This video was published on Oct 23, 2022.
Video length: 00:07:27.
Alex Hormozi: 10 Ways to Make $1 Million if You're BROKE
The video discusses 10 ways to make a million dollars with little or no money down, including selling something for a million dollars, borrowing money to buy an asset, refinancing something for more than you bought it, and selling units of something.
This video was published on Oct 19, 2022.
Video length: 00:21:06.
Alex Hormozi: 14 Life Lessons I Wish I Knew Earlier
The video is about 14 life lessons that the speaker wishes he had known earlier, including the importance of listening more than talking, earning respect by respecting oneself, and equipping people with simple language to describe one's business.
This video was published on Oct 16, 2022.
Video length: 00:08:46.
Alex Hormozi: Why old friends keep you poor...
The video is about why shedding old friends who don't serve you is important for personal growth and success.
This video was published on Oct 9, 2022.
Video length: 00:10:29.
Alex Hormozi: Get Rich in the New Economy [2022]
The video discusses how the economy has shifted towards attention as the new oil, and how entrepreneurs can leverage skills, beliefs, and character traits to create compounding vehicles for success.
This video was published on Oct 5, 2022.
Video length: 00:08:08.
Alex Hormozi: Hard work won't make you rich.
The video discusses how hard work alone is not enough to become rich and successful, and emphasizes the importance of leveraging activities and organizing a team with complementary skills in order to achieve success in entrepreneurship.
This video was published on Oct 2, 2022.
Video length: 00:05:29.
Alex Hormozi: I Was Wrong About Mentorship...
The video is about the importance of mentorship and how it is important to recognize and appreciate the mentors who have helped us in our careers.
This video was published on Sep 27, 2022.
Video length: 00:11:23.
Alex Hormozi: My Secret to Building $100M Sales Teams (Step By Step)
The video is about Alex Hormozi's step-by-step process for building a $100M sales team, including the interview process, onboarding, training, management, and scripting.
This video was published on Sep 25, 2022.
Video length: 00:15:16.
Alex Hormozi: How I Wrote A #1 Bestseller with $0 and No Publisher
The video is about Alex Hormozi's process for writing a successful book, including how to come up with a big idea, narrow down the focus of the book, and use storytelling to influence and educate readers.
This video was published on Sep 20, 2022.
Video length: 00:09:35.
Alex Hormozi: This ONE Thing Will Make You A Better Entrepreneur
The video is about how an entrepreneur's beliefs can limit their business and how to improve as an entrepreneur through developing skills, character traits, and seeking mentorship and coaching programs.
This video was published on Sep 18, 2022.
Video length: 00:08:12.
Alex Hormozi: My Best Sales Tactic (to Make a TON of Money)
The video is about a sales tactic called "ghost products" that involves recommending cheaper or lower margin products to gain the trust of customers and make them more likely to buy higher margin products in the future.
This video was published on Sep 13, 2022.
Video length: 00:04:44.
Alex Hormozi: How To Never Feel Stressed Again
The video is about how to manage stress and anxiety by changing the way we perceive and interpret circumstances through the use of time and volume.
This video was published on Sep 11, 2022.
Video length: 00:06:20.
Alex Hormozi: How TO Make A TON Of Money (in just a few minutes)
The video is about how to price products to sell more expensive items and make more money, including using price anchoring and offering a range of prices with a high-end option.
This video was published on Sep 6, 2022.
Video length: 00:06:43.
Alex Hormozi: How To Make $5 Million in 8 Weeks
The video discusses a specific process to double the profit of a $5 million business in 8 weeks, using the example of a hypothetical business that teaches people how to grow their cabs, and emphasizes the importance of pricing as the strongest lever for increasing profits.
This video was published on Sep 3, 2022.
Video length: 00:05:12.
Alex Hormozi: My $100,000,000 Morning Routine
The video discusses the concept of productivity and how to maximize it by focusing on tasks with the highest leverage, rather than adding more non-productive tasks to a morning routine, and suggests waking up and immediately starting work as the most efficient routine.
This video was published on Aug 30, 2022.
Video length: 00:06:54.
Alex Hormozi: How to Grow an Audience if You Have 0 Followers
The video is about how to grow an audience on YouTube even if you have zero followers, and emphasizes the importance of consistency and focusing on the process rather than the outcome.
This video was published on Aug 27, 2022.
Video length: 00:13:57.
Alex Hormozi: Why you should quit college.
The video discusses why people should consider quitting college and how to approach the decision-making process with a focus on opportunity cost and income-generating skills.
This video was published on Aug 23, 2022.
Video length: 00:05:34.
Alex Hormozi: From Losing Everything To Building A $100M Company
The video is about Alex Hormozi's journey from losing everything to building a $100M company and the struggles he faced along the way.
This video was published on Aug 20, 2022.
Video length: 00:06:23.
Alex Hormozi: How to Make A Billion Dollars
The video is about how to become a billionaire by owning something worth a billion dollars, and the importance of thinking in larger increments and providing enough value to achieve financial success.
This video was published on Aug 16, 2022.
Video length: 00:06:22.
Alex Hormozi: I Built a $50 Million Business in 6 Minutes
The video is about how Alex Hormozi would launch a no-strip business and turn it into a 40 to 60 million dollar enterprise, and how the same thought process can be applied to any physical products business or service business.
This video was published on Aug 9, 2022.
Video length: 00:07:11.
Alex Hormozi: How I Would Invest $1000 If I Were In My 20s
The video is about how to invest $1000 in your 20s, and the speaker suggests investing in education and increasing your earning capacity rather than traditional investment vehicles like stocks and real estate.
This video was published on Aug 6, 2022.
Video length: 00:06:02.
Alex Hormozi: How I Hacked My Brain to Feel Gratitude All the Time
The video is about how Alex Hormozi hacked his brain to feel gratitude all the time by imagining himself as an 85-year-old looking back on his life.
This video was published on Aug 2, 2022.
Video length: 00:11:27.
Alex Hormozi: 1.2M Followers in 6 Months… My Content Marketing Strategy REVEALED
The video discusses Alex Hormozi's five phases of content marketing and how to focus on lead nurture rather than lead generation through organic content.
This video was published on Jul 30, 2022.
Video length: 00:04:58.
Alex Hormozi: "My Employees Don't Take My Business Serious...Why?"
The video discusses three ways to ensure that employees do not do what you want them to do, including not communicating expectations, not training them properly, and not motivating them effectively, but also provides tips on how to reverse these tactics to get employees to do what you want them to do.
This video was published on Jul 12, 2022.
Video length: 00:09:00.
Alex Hormozi: 10 KEYS to a TERRIBLE Business Partnership [GUARANTEED!]
The video is about how to have a terrible business partnership by listing ten different things to do that will guarantee a miserable and terrible partnership.
This video was published on Jul 7, 2022.
Video length: 00:11:30.
Alex Hormozi: Applying $100M Offers to E-Commerce: I'm Pissed
The video is about how the principles outlined in Alex Hormozi's book "100 Offers" can be applied to e-commerce, and he breaks down the variables that create purchasing decisions and drive value.
This video was published on Jul 5, 2022.
Video length: 00:10:51.
Alex Hormozi: The SIMPLE Managerial Framework that changed my business
The video discusses a simple managerial framework, in the form of a triangle, that can help entrepreneurs diagnose why their employees may not be doing what they want them to do.
This video was published on Jun 30, 2022.
Video length: 00:11:33.
Alex Hormozi: Biggest mistake that stopped me from getting past $30M
The video discusses the biggest mistake that stops businesses from getting past $30 million and how to combat it by understanding the sequence and using warm word of mouth to decrease the cost of acquisition and increase gross profits.
This video was published on Jun 28, 2022.
Video length: 00:14:33.
Alex Hormozi: 2 Types of Business Risk and the One I Choose EVERY TIME
The video discusses the two types of business risk, execution risk and idea risk, and the importance of appropriately measuring risk and choosing ideas with low risk.
This video was published on Jun 23, 2022.
Video length: 00:14:08.
Alex Hormozi: Why I chose to disappoint my dad
The video is about Alex Hormozi's decision to disappoint his father and choose his own path in life, and how he uses a decision-making algorithm based on mortality to make important choices.
This video was published on Jun 21, 2022.
Video length: 00:08:12.
Alex Hormozi: Why I don't follow my feelings..
The video is about why Alex Hormozi doesn't follow his feelings and instead focuses on observable actions and creating meaning in his life.
This video was published on Jun 16, 2022.
Video length: 00:10:41.
Alex Hormozi: How I learned to SELL...[mindset training]
The video is about Alex Hormozi's mindset training and how he learned to sell, as well as his work-life balance and the concept of "seasons" in entrepreneurship.
This video was published on Jun 14, 2022.
Video length: 00:16:41.
Alex Hormozi: I lived on $0 income for 3 years growing my business...
The video is about Alex Hormozi's personal experience of living on $0 income for 3 years while growing his business and how his living expenses changed over time.
This video was published on Jun 9, 2022.
Video length: 00:06:50.
Alex Hormozi: How to CLOSE THE SALE when the prospect says, "I left my wallet at home.."
The video is about how to overcome the objection of a prospect saying they left their wallet at home during a sale, and offers two solutions to the problem.
This video was published on Jun 2, 2022.
Video length: 00:18:26.
Alex Hormozi: 10 Lessons that have taken our companies to over $75,000/hr...
The video is about 10 lessons that Alex Hormozi has learned in observing his portfolio of companies that have led to their success of making $75,000 per working hour, including focusing on a few important things, the importance of the size of your slice of the pie, and the fact that big things take time.
This video was published on May 30, 2022.
Video length: 00:07:54.
Alex Hormozi: 2 Signs That You Will Become Wealthy One Day..
The video discusses two ways to identify how wealthy someone will be in the future and how to align oneself with those character traits, which are measuring sticks for money and measurements around time.
This video was published on May 27, 2022.
Video length: 01:08:32.
Alex Hormozi: How I built a 1.2M follower audience in 6 months
The video is about how Alex Hormozi built a 1.2 million follower audience in 6 months on YouTube, and he shares his tactics and strategies for content creation, positioning, giving away value, scaling a sales team, and closing deals.
This video was published on May 17, 2022.
Video length: 01:27:45.
The video is about how Alex Hormozi turned $1,036 into $112 million in revenue in 44 months using four unique acquisition frameworks, and he shares tips on how to generate leads and increase traffic.
This video was published on May 13, 2022.
Video length: 00:12:00.
Alex Hormozi: Why losing friends is normal...
The video discusses the topic of losing friends as one progresses towards their goals and how it is a normal part of life.
This video was published on May 11, 2022.
Video length: 00:42:16.
Alex Hormozi: I sold 8 businesses by age 32 [here’s how]
The video is about Alex Hormozi sharing his experience and knowledge on how to sell a business, including the prerequisites, finding a bank or broker, marketing the business, and closing the deal.
This video was published on May 6, 2022.
Video length: 00:56:07.
Alex Hormozi: I emailed myself all of my failures for the last 5 years...this is what I learned..
The video is about Alex Hormozi sharing his lessons and failures from 2021, including his business accomplishments and personal reflections on the meaning of life.
This video was published on May 3, 2022.
Video length: 01:23:19.
Alex Hormozi: The Best SALES TRAINING On The Internet
The video is about sales training and understanding the power of decision making in order to become more powerful and successful in business.
This video was published on Apr 28, 2022.
Video length: 00:07:30.
Alex Hormozi: How the ULTRA WEALTHY get loans to buy cool stuff...
The video discusses how the ultra wealthy get loans to buy assets and avoid taxes through margin-based loans, and explains the risks and benefits of using this strategy.
This video was published on Apr 25, 2022.
Video length: 00:08:25.
Alex Hormozi: They lied to you: Why Punishment DOESN'T WORK..
The video discusses the use of incentives and punishments in influencing behavior, and argues that while punishments may lead to avoidance of certain behaviors, incentives are more effective in getting people to do what you want them to do.
This video was published on Apr 20, 2022.
Video length: 00:14:07.
Alex Hormozi: REPROGRAM your mind to be rich in 22 minutes....
The video discusses the 28 ways to stay poor and how to use inversion thinking to find solutions, with a promise to reveal the reverse of these ways at the end of the video.
This video was published on Apr 20, 2022.
Video length: 00:14:07.
Alex Hormozi: How the best entrepreneurs REDEFINE reality..
The video discusses the power of labeling and how negative labels can harm individuals by making them believe that normal variations in the human condition are problems.
This video was published on Apr 8, 2022.
Video length: 00:03:47.
Alex Hormozi: Why selfcare makes you poor & fragile [trigger warning]
The video is about why the speaker thinks self-care is nonsense and why people should focus on finding ways to enjoy their lives instead of feeling guilty for not practicing self-care.
This video was published on Apr 6, 2022.
Video length: 00:20:28.
Alex Hormozi: Biden's tax plan.....
The video discusses Biden's proposed tax plan and how it may affect entrepreneurs, breaking down different levels of entrepreneurs and outlining the main points of the plan.
This video was published on Apr 4, 2022.
Video length: 00:10:47.
Alex Hormozi: Starting a software company is a TERRIBLE F@#$ING IDEA... [TRIGGER WARNING]
The video discusses why starting a software company as an information and service marketer or e-course guru is a bad idea, as it is difficult to create sticky software and compete with experienced software entrepreneurs, and the likelihood of success is low.
This video was published on Mar 30, 2022.
Video length: 00:10:25.
Alex Hormozi: The day when everything changed for me...
The video is about recognizing and hiring excellent salespeople, and the importance of selecting the right talent for a business.
This video was published on Mar 28, 2022.
Video length: 00:17:00.
Alex Hormozi: I increased my wealth EXPONENTIALLY using the power of INVERSE thinking...
The video is about using inverse thinking to increase wealth by understanding the variables that influence pay and creating more value.
This video was published on Mar 25, 2022.
Video length: 00:12:10.
Alex Hormozi: What I look for to invest in companies [no bs]
The video is about the three-step checklist that Alex Hormozi uses to evaluate the value of a business opportunity when investing in companies.
This video was published on Mar 23, 2022.
Video length: 00:11:46.
Alex Hormozi: 6 Ways Small Businesses Beat Big(ger) Competitors...
The video discusses six ways that small businesses can beat bigger competitors by increasing the value of their customers, including raising prices, decreasing the cost of goods, increasing purchase frequency, cross-selling, upselling, and down-selling.
This video was published on Mar 21, 2022.
Video length: 00:22:28.
Alex Hormozi: I sold everything
The video is about why Alex Hormozi sold everything he owned, what life was like after he made the decision, what he learned, and what he is doing now.
This video was published on Mar 18, 2022.
Video length: 00:08:26.
Alex Hormozi: What Millionaires Know That You Don't
The video discusses how successful entrepreneurs achieve their success through pattern recognition and knowing what the ideal scene looks like in their business.
This video was published on Mar 16, 2022.
Video length: 00:11:45.
Alex Hormozi: $100M Salesman Reveals #1 Persuasion Hack
The video is about the importance of having conviction in the product you are selling and how to increase conviction through a systematic process involving regular communication between customer success and sales teams and collecting testimonials and reviews from satisfied customers.
This video was published on Mar 14, 2022.
Video length: 00:28:09.
Alex Hormozi: I will never lose sleep again after learning this..
The video is about the importance of sleep for entrepreneurs and how it affects impulse control and intelligence, and the speaker shares his beliefs, environment, intake, and habits that have helped him improve his sleep.
This video was published on Mar 11, 2022.
Video length: 00:16:02.
Alex Hormozi: How to get what you want...
The video is about a keystone habit that has served the speaker well in achieving his goals, which is asking himself the question "what would a person who does this type of thing do in this instance?" or "what would a wise man do?" to identify the behaviors and activities that lead to success.
This video was published on Mar 9, 2022.
Video length: 00:05:34.
Alex Hormozi: The biggest mistake in your 20's that will make you poor in your 30's
The video discusses the biggest mistake people make in their 20s that can lead to being poor in their 30s, which is trying to curate their reputation instead of focusing on changing who they are.
This video was published on Mar 7, 2022.
Video length: 00:16:13.
Alex Hormozi: Why direct response marketers get rich...not wealthy
The video discusses the difference between branding and direct response marketing, and how not understanding this difference can cost marketers millions of dollars.
This video was published on Mar 4, 2022.
Video length: 00:13:02.
Alex Hormozi: Want to be rich? Stop letting THIS affect you...
The video discusses how the way we view and label traumatic events can affect how they shape us as people, and how controlling what we deem meaningful can shift the odds in our favor.
This video was published on Mar 2, 2022.
Video length: 00:10:14.
Alex Hormozi: If you think like this, you will stay poor and unhappy...
The video discusses how thinking in terms of desires and expectations can create a deficit between one's current reality and happiness, and how accepting life as it is without judgment or expectations can lead to true happiness.
This video was published on Feb 28, 2022.
Video length: 00:09:46.
Alex Hormozi: How society fools the poor with "work/life balance"
The video discusses how society's definition of work/life balance can be misleading and how individuals should prioritize what brings them joy and meaning in their lives.
This video was published on Feb 23, 2022.
Video length: 00:08:45.
Alex Hormozi: The first 5 hires EVERY entrepreneur should make...or go broke...
The video discusses the first five hires that entrepreneurs should make in order to grow their business and buy back their time for high leverage activities.
This video was published on Feb 21, 2022.
Video length: 00:10:42.
Alex Hormozi: The 10 Minute MILLIONAIRE entrepreneur advice for people starting from ZERO
The video is about how to pick a niche for your business and why it's important to have past experience within the industry.
This video was published on Feb 16, 2022.
Video length: 00:14:15.
Alex Hormozi: $100M CEO: How I know who to trust...
The video is about the importance of values in business and how to determine the non-negotiable values that are core to a company's identity.
This video was published on Feb 14, 2022.
Video length: 00:33:05.
Alex Hormozi: I sold my company for $46,200,000 at age 32...7 LESSONS I learned..
The video is about the decision-making process that Alex Hormozi went through when he sold the majority stakes of three companies for $50 million and the seven variables he considered before making the decision.
This video was published on Feb 7, 2022.
Video length: 00:11:09.
Alex Hormozi: The anti-routine...[what billionaires use to win]
The video is about the concept of the anti-routine and how it helped Alex Hormozi go from being broke to making over seven figures a month, and how saying "no" and prioritizing tasks is more important than adding more tasks to a routine.
This video was published on Feb 4, 2022.
Video length: 00:13:18.
Alex Hormozi: The reason you are not successful...
The video is about the importance of volume in achieving success and how doing more of the four primary activities (reaching out to people you know, posting to an audience you know, reaching out to people who don't know, and advertising) can lead to more clients and sales.
This video was published on Jan 27, 2022.
Video length: 00:35:21.
Alex Hormozi: I paid 0% tax on 56% of my income...here's how..
The video is about Alex Hormozi sharing his knowledge and experience on how to save taxes, including the four beliefs about taxes that have improved his life and the three primary costs that people do not account for when using tax shelters.
This video was published on Jan 21, 2022.
Video length: 00:31:15.
Alex Hormozi: 30 Minutes of sales training that will explode your business in 2022
The video is about a 30-minute sales training that will help businesses explode in 2022, with three frameworks for scaling sales teams, improving conversion rates, and duplicating the sales process across salespeople in any niche.
This video was published on Jan 19, 2022.
Video length: 01:09:39.
Alex Hormozi: The EXACT FRAMEWORK I used to grow a $46.2M business in 3 years....in 70 minutes
The video is about Alex Hormozi discussing the framework he used to grow a $46.2M business in 3 years, focusing on scaling a high-performance sales team and high-level observations of entrepreneurship.
This video was published on Dec 31, 2021.
Video length: 00:53:38.
Alex Hormozi: Watch these 55 minutes if you want to be a millionaire in 2022..
The video is about Alex Hormozi sharing his insights on level seven entrepreneurship and how to assess and appraise opportunities to increase personal net worth.
This video was published on Dec 22, 2021.
Video length: 00:10:44.
Alex Hormozi: 7 figure CONFIDENTIAL meeting LEAKED - business growth STRATEGY exposed...
The video is about Alex Hormozi discussing a confidential meeting with seven-figure entrepreneurs and giving advice on how to get unstuck in business growth, specifically in the gym industry, and why focusing on profitability and unit economics is crucial before considering licensing or franchising.
This video was published on Dec 20, 2021.
Video length: 00:11:48.
Alex Hormozi: MASTER CONTENT STRATEGY for our $85M/yr portfolio...
The video is about Alex Hormozi sharing his tips on how to create effective content strategy for his $85M/yr portfolio.
This video was published on Dec 17, 2021.
Video length: 00:10:00.
Alex Hormozi: A DOER's approach to PROCRASTINATION
The video is about the importance of speed and how to execute tasks efficiently in order to move forward towards your goals faster.
This video was published on Dec 15, 2021.
Video length: 00:07:02.
Alex Hormozi: *REVEALED* Compensation plans that ACTUALLY WORK...
The video discusses a compensation plan that involves variable compensation and setting personal goals for employees to increase performance and output.
This video was published on Dec 13, 2021.
Video length: 00:09:43.
Alex Hormozi: The 4 RAREST skills on earth that make BILLIONAIRES...
The video discusses the four rarest and highest value skills on earth that billionaires possess, including the ability to raise and multiply money, capture and multiply attention, return time to others at no incremental cost, and influence the behavior of others at mass scale.
This video was published on Dec 10, 2021.
Video length: 00:09:27.
Alex Hormozi: $100M CEO: "How to make the HARD decisions that change your life"
The video is about how to make difficult decisions that can change your life, and the importance of acknowledging and controlling the emotional biases that can affect decision-making.
This video was published on Dec 3, 2021.
Video length: 00:14:14.
Alex Hormozi: The truth about retiring at age 31 with $100,000,000
The video is about Alex Hormozi's journey to retiring at age 31 with $100,000,000 and how he realized that the goal cannot be to stop working, but rather to find hard work that is worth doing.
This video was published on Dec 3, 2021.
Video length: 00:14:14.
Alex Hormozi: Why entrepreneurs stay broke and sad [trigger warning]
The video discusses the importance of maintaining hunger and drive in entrepreneurship, and how complacency can lead to failure.
This video was published on Dec 1, 2021.
Video length: 00:48:17.
Alex Hormozi: $100M CEO explains: How to CREATE a $100,000,000 product..[leaked training]
The video is about Alex Hormozi sharing his experience of making $1.2 million per month in dividends and giving advice on how to create a $100,000,000 product through focusing on offers.
This video was published on Nov 26, 2021.
Video length: 00:08:09.
Alex Hormozi: How wealthy people avoid paying taxes..my new plan
The video discusses how business owners can get paid tax-free through the use of debt, rather than selling their business, which can result in high taxes and a lower net worth.
This video was published on Nov 24, 2021.
Video length: 00:15:53.
Alex Hormozi: My top 4 Routines that have made me $100,000,000..
The video is about Alex Hormozi sharing his top four habits that have led to his success and made him $100,000,000, including waking up at 4am and having consistent bedtimes.
This video was published on Nov 22, 2021.
Video length: 00:19:41.
Alex Hormozi: Why I don't go home for the holidays
The video is about why Alex Hormozi doesn't go home for the holidays and how entrepreneurs need to shed old identities and unspeak the things that were spoken over them in their childhood to navigate their pasts and use them to walk with strength and conviction into the future they choose to create.
This video was published on Nov 19, 2021.
Video length: 00:12:57.
Alex Hormozi: IMPORTANT: How to get more sex and increase your revenue...(this works)
The video discusses a philosophy on customer success and increasing lifetime value in business, using the example of gym memberships and marriage contracts, and how shifting one's perspective can lead to more success.
This video was published on Nov 17, 2021.
Video length: 00:17:43.
Alex Hormozi: Millionaire explains why time is NOT the most precious resource...
In this video, Alex Hormozi explains why attention is the most valuable resource for entrepreneurs and how successful people manage it well.
This video was published on Nov 15, 2021.
Video length: 00:09:14.
Alex Hormozi: How I recruit the best employees in the world...
The video is about how to scale a company through hiring and the internal framework for scaling employees, including the six ways of generating applications and the importance of nurturing them.
This video was published on Nov 12, 2021.
Video length: 00:08:46.
Alex Hormozi: The first product you must sell in a new business...
The video discusses the importance of simplifying a business's product offering and introducing a second product line to maximize revenue per customer, with a focus on payment terms and upfront payments to increase stickiness and extend contract value.
This video was published on Nov 10, 2021.
Video length: 00:12:43.
Alex Hormozi: How I became #1 in a "saturated" industry in my 20s...
The video is about how Alex Hormozi solved the problem of churn in the gym industry by gathering information from the top 2% of gym owners who had achieved less than 3% monthly churn for six straight months.
This video was published on Nov 8, 2021.
Video length: 00:10:09.
Alex Hormozi: Why daily routines make you poor & fragile [trigger warning]
The video discusses how daily routines can make entrepreneurs poor and fragile, using examples of limiting character traits and the dangers of becoming too dependent on routines.
This video was published on Nov 5, 2021.
Video length: 00:06:31.
Alex Hormozi: How I make friends with BILLIONAIRES [5 Steps]
The video is about Alex Hormozi sharing his five rules for networking with millionaires and billionaires, including remembering their name, getting their contact info, providing value first, always saying yes to the first ask, and never asking for anything.
This video was published on Nov 3, 2021.
Video length: 00:10:54.
Alex Hormozi: Why I REGRET building a passive income business...
The video is about why Alex Hormozi regrets building a passive income business and argues that active income is better.
This video was published on Nov 1, 2021.
Video length: 00:06:11.
Alex Hormozi: This first hire nearly bankrupt me...but was worth it..
The video is about who to hire first when scaling a business, and the speaker suggests looking at the greatest percentage of time spent on an activity and the lowest cost activity that is the highest percentage of time to determine which activity to outsource first.
This video was published on Oct 29, 2021.
Video length: 00:11:07.
Alex Hormozi: How I CRUSH copycats, thieves and competition.
The video is about how to handle copycats, thieves, and competition in business, and the strategies that Alex Hormozi has used to deal with them.
This video was published on Oct 27, 2021.
Video length: 00:15:37.
Alex Hormozi: My $100,000,000 diet...
The video is about Alex Hormozi's diet and how it works for him, and he suggests that entrepreneurs should focus on the basics of nutrition rather than getting caught up in biohacking and supplements.
This video was published on Oct 25, 2021.
Video length: 00:49:32.
Alex Hormozi: How to build a $100,000,000 business...the sh@$ nobody will tell you..
The video is about the importance of starting with a strong offer when building a successful business, and how focusing on the product can lead to greater success than just focusing on marketing.
This video was published on Oct 22, 2021.
Video length: 00:07:52.
Alex Hormozi: This QUICK FIX will make us an EXTRA $10,000,000 next year..
The video is about a problem-solving process that unlocked $10-12 million in annual revenue for the speaker's company by identifying and solving the root problem of their sales team's inability to meet their outbound rep hiring goals.
This video was published on Oct 20, 2021.
Video length: 00:07:09.
Alex Hormozi: The SIMPLE FORMULA that has DESTROYED BILLION DOLLAR BUSINESSES
The video discusses the importance of understanding the interplay between price, value, and cost of goods in a business and how it can impact the success and value of the company.
This video was published on Oct 18, 2021.
Video length: 00:14:24.
Alex Hormozi: The ONLY 4 ways to MAKE BILLIONS as a service based business..
The video discusses the four ways that service-based businesses can make billions, including privately held chains, franchises, licensing models, and tech-enabled services, with a breakdown of the pros and cons of each.
This video was published on Oct 15, 2021.
Video length: 00:10:03.
Alex Hormozi: 5 Things that BILLIONAIRES think about that MILLIONAIRES don't...
The video discusses five things that billionaires think about that millionaires do not, including the size of the opportunity, prioritizing product over promotion, finding 10 out of 10 talent, having longer time horizons, and focusing on creating value rather than just making money.
This video was published on Oct 13, 2021.
Video length: 00:08:21.
Alex Hormozi: Why PRETENDING to be RICH will make you POOR..
The video discusses why pretending to be rich will make you poor and why the concept of "fake it till you make it" is not a good idea for entrepreneurs.
This video was published on Oct 11, 2021.
Video length: 00:07:23.
Alex Hormozi: How to get unlimited funding to build your business in 30 days...
The video explains how to use client financed acquisition to get unlimited funding for your business in 30 days without taking on outside capital or investors.
This video was published on Oct 8, 2021.
Video length: 00:12:36.
Alex Hormozi: I cracked Starbucks RECURRING SALES model and built a FORTUNE...
The video is about the key to creating a fortune in business, which is to only sell things that people will never stop buying, and how to structure the product or service in a way that provides far more value than the price paid.
This video was published on Oct 6, 2021.
Video length: 00:05:10.
Alex Hormozi: 5 UNTAPPED Industries that could make you a BILLIONAIRE
The video discusses five industries that are currently untapped and have the potential to make someone a billionaire, including all things associated with cryptos and web 3.0, cannabis, e-learning, remote living, and warehousing logistics.
This video was published on Oct 4, 2021.
Video length: 00:08:50.
Alex Hormozi: NEVER lower your prices...
The video is about why lowering prices is not always a good idea and how it can lead to losing profits.
This video was published on Oct 1, 2021.
Video length: 00:09:25.
Alex Hormozi: "My business has stopped growing..what should I do?"
The video is about a framework that Alex Hormozi uses to analyze businesses and how to use it to instantly 2-3 exit your own business.
This video was published on Sep 29, 2021.
Video length: 00:47:04.
Alex Hormozi: LEAKED: Street millionaire employee training...how he REALLY got rich..
The video is about personal finance and how to become independently wealthy by saving and investing wisely, regardless of income level.
This video was published on Sep 24, 2021.
Video length: 00:08:29.
Alex Hormozi: How to MAKE MILLIONS of Dollars in a SERVICE BASED Business...
The video is about how to make millions of dollars in a service-based business by adding value through different categories such as products, services, and access.
This video was published on Sep 22, 2021.
Video length: 00:09:54.
Alex Hormozi: How I Used Hard Money Lending to Make $3,000/day on One Real Estate Investment...
The video is about how Alex Hormozi used hard money lending to make $3,000 per day on a real estate investment and he explains the deal structure and payment terms.
This video was published on Sep 20, 2021.
Video length: 00:09:36.
Alex Hormozi: How to sell a product - The most PURSUASIVE tactic you can use...
The video is about a lesson that the speaker learned from a failed presentation and how it has helped him make money and protect his reputation.
This video was published on Sep 17, 2021.
Video length: 00:31:04.
Alex Hormozi: I made $3,000,000 at 27...this is EXACTLY how I did it..
The video is about how Alex Hormozi made his first million dollars in profit and the decisions he made to focus on one business, Gym Launch, after a life-changing event.
This video was published on Sep 15, 2021.
Video length: 00:15:10.
Alex Hormozi: I STARTED AND SOLD 6 BUSINESSES BY AGE 32...my boring formula..
The video is about how to turn a worthless business into a sellable asset by productizing services, having a predictable acquisition process, and finding someone to replace the owner's role in the business.
This video was published on Sep 13, 2021.
Video length: 00:12:19.
Alex Hormozi: Broke and almost dead to $100,000,000...how I did it..
The video is about how Alex Hormozi went from being broke and almost dead to making $100,000,000, and he talks about the pivotal moment in his life that transformed his situation.
This video was published on Sep 10, 2021.
Video length: 00:15:50.
Alex Hormozi: I cracked Netflix's RECURRING REVENUE model and make $100,000/day..
The video discusses how to increase the recurring revenue of a business by implementing eight different strategies, including increasing consumption and creating collateral.
This video was published on Sep 8, 2021.
Video length: 00:08:32.
Alex Hormozi: How MILLIONAIRES become BILLIONAIRES...
The video discusses how entrepreneurs can shift their perspective on product and delivery in order to become successful and make more money, with a focus on creating value, profit, and a remarkable customer experience.
This video was published on Sep 6, 2021.
Video length: 00:09:52.
Alex Hormozi: A BILLIONAIRE taught me how to think like a BILLIONAIRE..
The video is about four different thinking frameworks that have served Alex Hormozi well in his entrepreneurial career, including the concept of managing dichotomies, prioritizing problems, understanding continuums versus binaries, and using first principles thinking.
This video was published on Sep 3, 2021.
Video length: 00:11:23.
Alex Hormozi: I made $100,000,000 in 3 years...this is how I did it..
The video is about the importance of not starting a new business when your existing business has plateaued and instead focusing on growing your current business.
This video was published on Sep 2, 2021.
Video length: 00:10:44.
Alex Hormozi: This is my plan to become a BILLIONAIRE.
In this video, Alex Hormozi shares his plan to become a billionaire by using his skills and knowledge to help others achieve success through his company Acquisition.com, which offers free courses and resources to help people acquire high-value skills and achieve financial freedom.
This video was published on Sep 1, 2021.
Video length: 00:16:59.
Alex Hormozi: I married for money...
The video is about how the most important decision in increasing your net worth is who you marry, and the speaker shares his own experience of marrying someone who was a good fit for him in both business and love.
This video was published on Aug 30, 2021.
Video length: 00:14:28.
Alex Hormozi: We're giving away all our money.
In this video, Alex Hormozi discusses his decision to donate his entire estate to charity after he dies and the reasoning behind it, as well as the importance of giving back while still alive and transferring skills and experiences to others.
This video was published on Aug 27, 2021.
Video length: 00:10:16.
Alex Hormozi: How I picked my mentors...
The video is about how to pick mentors and advisors based on two traits: integrity and efficacy, and how to test for these traits.
This video was published on Aug 25, 2021.
Video length: 00:12:43.
Alex Hormozi: I spent $2,000,000 and it didn't make me happy..
The video is about how spending $2,000,000 on charity did not make the speaker happy, and how a conversation with a friend made him realize that the belief that work and life must be meaningful can create a deficiency and prevent one from experiencing happiness.
This video was published on Aug 23, 2021.
Video length: 00:18:38.
Alex Hormozi: How I got 700 people to pay me $40,000 each...no bs..
The video is about Alex Hormozi explaining how he got 700 people to pay him $40,000 each by breaking down the four components of value in the value equation.
This video was published on Aug 16, 2021.
Video length: 00:11:12.
Alex Hormozi: I turn down $100,000 every single day...it hurts but it's worth it..
The video is about the importance of focusing on the main game and not getting distracted by easy money or other business opportunities, and the need to develop the character trait of saying no in order to achieve long-term success.
This video was published on Aug 13, 2021.
Video length: 00:11:56.
Alex Hormozi: I told myself I was wealthy until it came true.
The video is about the importance of the stories we tell ourselves and how they can change our beliefs, skills, and character traits, using examples from entrepreneurship to illustrate the point.
This video was published on Aug 11, 2021.
Video length: 00:08:02.
Alex Hormozi: My SIMPLE voice tweak that EXPLODED OUR REVENUE...
The video discusses the importance of tone and cadence in sales pitches and how becoming a master salesman through repetition and belief in what you sell can lead to increased success.
This video was published on Aug 9, 2021.
Video length: 00:17:34.
Alex Hormozi: I SPENT $100,000 on courses, so you don't have to...
The video explains why courses alone may not make you successful in business and how to identify the missing pieces of the puzzle, as well as addressing the unrealistic expectations people have about courses compared to language classes.
This video was published on Aug 6, 2021.
Video length: 00:09:30.
Alex Hormozi: I stepped down as CEO...and created a PASSIVE INCOME machine..
The video is about how to turn an active business into passive income and the process of transitioning from being an active CEO to a passive owner.
This video was published on Aug 2, 2021.
Video length: 00:12:49.
Alex Hormozi: How I'm building a BILLION DOLLAR empire working 2-3 days per week..
The video discusses how entrepreneurs often desire novelty and challenges, but instead of constantly starting new businesses, they should redefine growth as developing the character traits to persist and continue doing the same things over and over again, and channel their desire for innovation into creating new front ends or backends for their existing business.
This video was published on Jul 30, 2021.
Video length: 00:07:01.
Alex Hormozi: I made $30,000,000 by changing this belief...
The video is about how to get unstuck in your business by examining whether you lack a belief, a character trait, or a skill, and using the example of a business owner who believes that no one in his space makes more than two million dollars a month.
This video was published on Jul 28, 2021.
Video length: 00:06:11.
Alex Hormozi: Why you should NEVER listen to your parents at any age...
The video discusses why you should never listen to your parents at any age and instead only listen to people who are wealthier than you want to be, as most people will oppose you at all times and be right most of the time, but on the one percent of times that they are wrong, it's that one percent decision that matters.
This video was published on Jul 26, 2021.
Video length: 00:09:28.
Alex Hormozi: We fired everyone who was late...this is why..
The video is about how two stories of different management styles taught Alex Hormozi the importance of setting the tone and having both smarts and hearts in business.
This video was published on Jul 21, 2021.
Video length: 00:03:59.
Alex Hormozi: How the rich avoid paying taxes - the Augusta Rule LOOPHOLE
The video explains how small business owners can use the Augusta Rule loophole to rent out their homes to their businesses for tax-free income and a tax deduction.
This video was published on Jul 19, 2021.
Video length: 00:08:22.
Alex Hormozi: I made $100,000 by sending this letter to my customers...
The video is about how to raise prices on existing customers in a tactical way by sending a price increase letter that focuses on the value provided and ties the increase to a promise of values.
This video was published on Jul 5, 2021.
Video length: 00:06:50.
Alex Hormozi: My business will do over $80,000,000 this year with this GROWTH system...
The video is about Alex Hormozi sharing his growth system for scaling a business, which involves three levels of understanding: clear communication, training, and motivation.
This video was published on Jul 2, 2021.
Video length: 00:07:06.
Alex Hormozi: My $100,000,000 daily routine...I eat the same thing every day...
The video is about Alex Hormozi's daily routines, including waking up early, planning the night before, eating the same thing every day, and prioritizing sleep.
This video was published on Jun 30, 2021.
Video length: 00:07:15.
Alex Hormozi: How I RAISE PRICES without losing sales...(using this psychological trick)
The video is about a psychological trick that Alex Hormozi uses to raise prices without losing sales in his businesses.
This video was published on Jun 28, 2021.
Video length: 00:13:22.
Alex Hormozi: Never start a business until you hear this..(3 THINGS THAT MAY CHANGE YOUR MIND)
The video discusses three things to consider before quitting your job and starting a business, including self-awareness, understanding the mindset and skill set needed for entrepreneurship, and considering short and long-term payoffs.
This video was published on Jun 25, 2021.
Video length: 00:18:06.
Alex Hormozi: How gurus lie about how much MONEY they make...I'm calling it out..
The video discusses the seven ways that people measure business value and how individuals on the internet may deceive others by inflating their numbers.
This video was published on Jun 23, 2021.
Video length: 00:08:25.
Alex Hormozi: 1 SIMPLE mental technique that will SKYROCKET your sales...
The video discusses a mental technique called the belief continuum that can increase sales by understanding the needs of prospects and having conviction in the product being sold.
This video was published on Jun 21, 2021.
Video length: 00:10:13.
Alex Hormozi: The best way to invest your money...nobody will tell you this.
The video discusses the best way for entrepreneurs to invest their money, including taking dividends out of their business and investing in passive indexes, while also considering opportunity cost and downside risk.
This video was published on Jun 18, 2021.
Video length: 00:09:08.
Alex Hormozi: How the rich avoid paying taxes...MY strategy - Part 1
The video discusses tax strategies of the ultra-wealthy, including living in lower tax states, considering global taxation, buying and holding investments for the long term, and thinking in longer time horizons for generational wealth.
This video was published on Jun 16, 2021.
Video length: 00:08:35.
Alex Hormozi: I spent $1,025,000 for this business tip...it paid off
The video is about how to charge exorbitant prices for goods and services by understanding market economics, manipulating supply and demand, and creating scarcity.
This video was published on Jun 14, 2021.
Video length: 00:09:48.
Alex Hormozi: How I make $100,000/mo PASSIVE...I am the BANK
The video is about how Alex Hormozi makes $100,000 per month in passive income by being the bank and he explains how he finds and structures deals, while also warning against unethical deals and sharing a successful deal he recently did.
This video was published on Jun 11, 2021.
Video length: 00:07:54.
Alex Hormozi: How I Accidentally Made $17M when I was 28 Using “Leverage”
The video is about the four ways fortunes are made, the difference between money and wealth, and the types of leverage that exist, including permission and permissionless leverage, and how to harness them in your business to build wealth.
This video was published on Jun 9, 2021.
Video length: 00:10:19.
Alex Hormozi: What I Learned After Countless Failed Business Partnerships
The video is about Alex Hormozi sharing his advice on how to approach business partnerships and the importance of defining roles, responsibilities, and agreements before entering into a partnership.
This video was published on Jun 7, 2021.
Video length: 00:08:06.
Alex Hormozi: When Money Stopped Mattering
The video is about how money doesn't bring lasting happiness and how to find joy and meaning in life through value-based decision-making.
This video was published on Jun 4, 2021.
Video length: 00:32:22.
Alex Hormozi: 9 Beliefs That Built My Ultra High Net Worth Got Me To $121M By Age 31
The video is about Alex Hormozi sharing his beliefs and habits that helped him achieve an ultra high net worth of $121M by age 31.
This video was published on Jun 2, 2021.
Video length: 00:36:09.
Alex Hormozi: I Taught 116+ Salesmen My Closing Framework
The video is about Alex Hormozi sharing his sales framework and experience in training salespeople and sales managers.
This video was published on May 31, 2021.
Video length: 00:12:23.
Alex Hormozi: The Talent Grid - How I Recognize Skill in Self & Team
The video is about a framework for recognizing skill levels in oneself and team members, with three levels of employees/talent: individual contributors, managers, and leaders.
This video was published on May 28, 2021.
Video length: 00:13:04.
Alex Hormozi: 4 Perspective Shifts Dr.Kashey Taught Me That Keep Me Going
The video discusses four perspective shifts that Alex Hormozi learned from Dr. Kashey that have helped him manage stress and maintain longevity as an entrepreneur.
This video was published on May 26, 2021.
Video length: 00:12:56.
Alex Hormozi: Millionaire Reveals “7 Things I Wish They Taught In School”
The video is about the seven different disciplines that entrepreneurs need to learn in order to fill the hole in their souls and feel more complete, including foundational education, physical health, professional skills, emotional intelligence, financial education, relationship building, and spiritual growth.
This video was published on May 24, 2021.
Video length: 00:13:34.
Alex Hormozi: “The 3 Evil Es” That Almost Killed My Business
The video discusses the three "evil E's" of entrepreneurship (expectations, emotions, and ego) and how they can harm a business, with tips on how to mitigate their negative effects.
This video was published on May 21, 2021.
Video length: 00:19:31.
Alex Hormozi: Why I Used To Be Poor? Misunderstanding of Risk, Volatility, & Return
The video is about the misunderstanding of risk, volatility, and return, and how it affects entrepreneurs, salespeople, and employees who want to become wealthy.
This video was published on May 19, 2021.
Video length: 00:09:45.
Alex Hormozi: How I Lost $217,000 on A Day Trade & How I Trade Now
The video is about Alex Hormozi sharing his experience of losing $217,000 on a day trade and discussing the pitfalls of short-term investing and the benefits of long-term investing.
This video was published on May 17, 2021.
Video length: 00:09:12.
Alex Hormozi: I Broke Down Every High Margin Service Into 6 Buckets [Delivery Cube]
The video is about a creative process called the service delivery cube that Alex Hormozi uses to expand product lines and provide more value to customers in service-based businesses.
This video was published on May 14, 2021.
Video length: 00:20:08.
Alex Hormozi: 8 Lessons Charlie Munger Taught Me To Build $112M Business
The video is about the eight principles that Charlie Munger taught Alex Hormozi to succeed in business and life.
This video was published on May 12, 2021.
Video length: 00:13:31.
Alex Hormozi: I Spent $312,900 Living Like The 1% (Here's What I Learned)
The video is about Alex Hormozi sharing his experience of spending $312,900 to live like the ultra-wealthy and breaking down the costs of private jets, exotic cars, penthouses, expensive clothes, and fancy restaurants.
This video was published on May 10, 2021.
Video length: 00:04:40.
Alex Hormozi: 3 Landing Page Tests To Skyrocket Conversions & Optins
The video is about a simple hack for consistently improving marketing through split testing headlines and images on landing pages.
This video was published on May 7, 2021.
Video length: 00:09:14.
Alex Hormozi: How my job changed from $10k/day to $100,000/day
The video is about the entrepreneurial journey and how control shifts throughout it, with the biggest reason for people getting stuck being their reluctance to give up control.
This video was published on May 5, 2021.
Video length: 00:12:35.
Alex Hormozi: Warren Buffet’s Secret Weapon (and how I made $53M using it)
The video discusses the importance of tracking net free cash flow in businesses and how taking money out of a business while still growing it can lead to more profits in the long run, using the speaker's personal experience and Warren Buffet's endorsement as examples.
This video was published on May 4, 2021.
Video length: 00:08:50.
Alex Hormozi: First Lesson My $3.4B Mentor Taught Me...
The video is about the "money ladder" and how understanding the order in which people get paid can help individuals gain wealth and control in their financial lives.
This video was published on Apr 29, 2021.
Video length: 00:11:24.
Alex Hormozi: All Entrepreneurs Have Only 1 Problem...
The video is about the single hardest problem that entrepreneurs face, which is finding and managing good talent, and how to differentiate between A players and B players.
This video was published on Apr 27, 2021.
Video length: 00:13:51.
Alex Hormozi: 1 SKILL That Is HARD To Learn, BUT Will Pay Off FOREVER
The video is about the importance of understanding the depth of skills and value required to be successful in a particular industry, and the recommendation to learn from successful individuals in that industry in order to improve and achieve success.
This video was published on Apr 22, 2021.
Video length: 00:07:19.
Alex Hormozi: Close High-Ticket Sales By Saying "NO"
The video is about how to structure questions in a sales process, including yes-based, neutral, and negatively inclined questions, and the power of using no-based statements to get people to say yes.
This video was published on Apr 20, 2021.
Video length: 00:11:14.
Alex Hormozi: 6 Hacks To Make More Money [Increase LTV] Without More Customers
The video is about 6 hacks to increase lifetime value (LTV) and make more money without acquiring more customers, with the first three hacks being increasing the price, decreasing the cost, and increasing purchase frequency.
This video was published on Apr 15, 2021.
Video length: 00:13:34.
Alex Hormozi: How I Got 106M Impressions With Ads
The video is about how to use data to create compelling marketing campaigns, with examples of different ways to present statistics and how to use time duration to show social proof of continued value creation.
This video was published on Apr 13, 2021.
Video length: 00:15:45.
Alex Hormozi: The 4 Stages of Business Growth ($0-$100M/Yr)
The video discusses the four stages of business growth, from $0 to $100 million per year, and the key factors and challenges that come with each stage.
This video was published on Apr 8, 2021.
Video length: 00:08:59.
Alex Hormozi: The Actual Secret Behind Mastering Sales & Marketing
The video is about Alex Hormozi's approach to reading and how he became successful in sales and marketing without reading many books or undergoing sales training.
This video was published on Apr 6, 2021.
Video length: 00:13:08.
Alex Hormozi: "I'm Broke... What Should I Do?"
The video is about what to do if you are broke, and the speaker suggests investing in skills or buying a business instead of a house.
This video was published on Apr 1, 2021.
Video length: 00:05:46.
Alex Hormozi: Easiest Way To Get Your First 5 Clients [if you have no budget]
The video is about the importance of doing a sufficient volume of outbound or inbound outreach, and introduces the "rule of 100" which states that doing 100 reach outs or spending $100 on advertising every day is necessary for acquiring customers and growing a business.
This video was published on Mar 30, 2021.
Video length: 00:09:44.
Alex Hormozi: $100M CEO Explains: How To Make $1,000,000/Yr
The video is about how to make a million dollars a year, breaking down the math behind it and explaining the importance of knowing the lifetime value of customers.
This video was published on Mar 25, 2021.
Video length: 00:09:39.
Alex Hormozi: I Built My $100M Business WRONG...
The video is about the lessons Alex Hormozi learned from a 500 million dollar mastermind, including the importance of scaling zero and going after a bigger marketplace.
This video was published on Mar 23, 2021.
Video length: 00:10:29.
Alex Hormozi: $300k/Mo To $1.5M/Mo - This Advice Changed Everything...
The video is about how advice from mentors at a mastermind event helped Alex Hormozi grow his business from $300k/month to $1.5M/month, including the importance of paying for mentorship and surrounding oneself with people who make more money.
This video was published on Mar 18, 2021.
Video length: 00:12:11.
Alex Hormozi: Top Signs You Have The Wrong Business Partner
The video is about the top signs that indicate you have the wrong business partner, including the importance of having clear contracts and understanding the three main roles in a business.
This video was published on Mar 16, 2021.
Video length: 00:07:14.
Alex Hormozi: Sell Anything To Anyone With This Unusual Method
The video is about using the word "but" as a persuasive tool to increase trust in prospects by owning up to deficiencies and then amplifying positive statements.
This video was published on Mar 11, 2021.
Video length: 00:07:07.
Alex Hormozi: 3 Steps To Starting (Or Fixing) Any Business
The video is about the mistake of trying to solve non-existent problems in a business before making any sales, and instead advises to focus on creating flow and making sales first before worrying about optimizing for profit.
This video was published on Mar 9, 2021.
Video length: 00:14:14.
Alex Hormozi: 3 Simple Steps To Close Any Sale
The video discusses the three types of statements that should come out of a salesperson's mouth when closing a deal: questions, restatements, and short stories.
This video was published on Mar 4, 2021.
Video length: 00:16:18.
Alex Hormozi: "What Business Should I Start in 2021?" [Perfect Business Model]
The video discusses the perfect business model, which includes being unique, expensive, sticky, and providing air (something that costs a penny but sells for a dollar and is habit-forming).
This video was published on Mar 2, 2021.
Video length: 00:18:17.
Alex Hormozi: How To Retire Early (and be in the top 1%)
The video is about how to retire early and be in the top 1% by living below your means and understanding the different levels of wealth in the top 1%.
This video was published on Feb 25, 2021.
Video length: 00:06:51.
Alex Hormozi: The Choice | How To Improve Decision Making Skills
The video is about how to improve decision-making skills and how to separate the quality of a decision from its outcome.
This video was published on Feb 23, 2021.
Video length: 00:10:07.
Alex Hormozi: Introduction To Marketing | Business Marketing 101
The video is about the three important numbers to look at in any business when it comes to marketing: cost of acquisition (CAC), lifetime value (LTV), and 30-day cash.
This video was published on Feb 18, 2021.
Video length: 00:13:36.
Alex Hormozi: If You Don't Understand Margin, You Don't Understand Business
The video is about the importance of understanding gross and net margin in business, and how increasing gross margin can significantly increase net margin and overall profitability.
This video was published on Feb 16, 2021.
Video length: 00:08:55.
Alex Hormozi: How To Create Luck - The Simple Strategy Billionaires Use
The video is about how successful people understand probability and how volume can negate luck and skill in achieving success.
This video was published on Feb 11, 2021.
Video length: 00:10:17.
Alex Hormozi: #1 Lesson for Young Entrepreneurs from $100M CEO | Alex Hormozi
The video is about the importance of learning the right lesson from failure as an entrepreneur, and how taking the wrong lesson can be dangerous and lead to false beliefs and incorrect actions.
This video was published on Feb 9, 2021.
Video length: 00:14:06.
Alex Hormozi: This is Why You're Not Happy - Eye Opening
The video discusses how expectations can affect happiness, particularly in the context of education and acquiring skills as an entrepreneur.
This video was published on Feb 4, 2021.
Video length: 00:15:49.
Alex Hormozi: Don't Start a Business Until You Watch This...
The video is about the importance of shifting one's perspective to a long-term time horizon in entrepreneurship and making repeated actions that will inevitably lead to accomplishing goals.
This video was published on Jan 28, 2021.
Video length: 00:30:44.
Alex Hormozi: Recruiting and Hiring Tips - How to Hire The Best Employees
The video is about the importance of understanding the role of HR and investing in employees, with a case study of a HR director who made a costly mistake in conducting a salary analysis.
This video was published on Jan 26, 2021.
Video length: 01:03:22.
Alex Hormozi: I Made $31,714,980 in 2020 (Here's What I Learned)
The video is about Alex Hormozi sharing the lessons and failures he learned in 2020, including the importance of finding new ways to grow a business and the mindset shift of focusing on what one lacks rather than what others have.
This video was published on Jan 21, 2021.
Video length: 00:07:08.
Alex Hormozi: The Key To Finding a Profitable Market
The video discusses the key factors to consider when finding a profitable market, including whether the market is in pain, growing, easy to find, and has purchasing power.
This video was published on Jan 19, 2021.
Video length: 00:11:29.
Alex Hormozi: The Realization That Reshaped My Approach To Business
The video is about how the realization that his success did not affect his competitors' lives transformed Alex Hormozi's approach to business and made him a happier person.
This video was published on Jan 14, 2021.
Video length: 00:10:46.
Alex Hormozi: Why The First $100k is the Toughest | Charlie Munger Secrets
The video discusses why the first $100k is the hardest to make and the reasons behind it, including the limited thinking of only pursuing time-for-money opportunities and the lack of leverage when starting out.
This video was published on Jan 12, 2021.
Video length: 00:08:43.
Alex Hormozi: Negative Emotional Motivation
The video is about the concept of negative emotional motivation and how it can be used to achieve success.
This video was published on Jan 11, 2021.
Video length: 00:02:30.
Alex Hormozi: How Gym Launch Grew From $200,000/mo, to $1.5M/mo Within 7 Months
The video discusses the factors that contributed to Gym Launch's growth from $200,000/month to $1.5 million/month within 7 months, including timing, lack of competition, and a successful business model.
This video was published on Jan 8, 2021.
Video length: 00:01:17.
Alex Hormozi: The Wealthiest 1% Get There By Doing THIS
The video discusses how the wealthiest 1% made their money through taking advantage of punctuated periods of time where there are disproportionate returns on investment, and how entrepreneurs need to develop a full stack of skills to be able to take advantage of these arbitrage opportunities when they arise.
This video was published on Jan 7, 2021.
Video length: 00:08:52.
Alex Hormozi: 3 Ways To Increase Wealth Through Business Now
The video discusses the three biggest levers for growth in a business, which are the market, the offer, and persuasion, and how to use them to increase wealth through business.
This video was published on Jan 5, 2021.
Video length: 00:07:01.
Alex Hormozi: How I Made $35,000,000+ For My Companies Using One Sales Tactic
The video is about how Alex Hormozi made over $35 million for his companies using the sales tactic of an assumed close.
This video was published on Jan 4, 2021.
Video length: 00:01:34.
Alex Hormozi: The Mind-Blowing Reason A Competitor Made Twice As Much As Me
The video is about how a competitor was able to make twice as much money as the speaker despite spending five times as much on ads, leading the speaker to realize that ultimately, it's about who makes the most money.
This video was published on Jan 1, 2021.
Video length: 00:01:19.
Alex Hormozi: This Lesson Cost me $5,000,000...
The video is about a lesson that cost Alex Hormozi $5,000,000, which is that decreasing prices does not necessarily lead to an increase in sales.
This video was published on Dec 31, 2020.
Video length: 00:05:08.
Alex Hormozi: $300M Company Built On Simple Copywriting Hack
The video discusses the "rule of one" in copywriting, which emphasizes the importance of focusing on a single, compelling message in sales messaging and advertisements.
This video was published on Dec 29, 2020.
Video length: 00:06:05.
Alex Hormozi: Marketing Mastery - How To Get Your Ideal Clients To Come To You
The video is about how to position your marketing in a way that gets more people to respond to it by giving them what they want in order to give them what they need.
This video was published on Dec 28, 2020.
Video length: 00:04:13.
Alex Hormozi: Say THIS When Your Competition is CHEAPER
The video is about how to respond when potential customers choose a cheaper competitor, emphasizing the importance of value over price and using a comparison close to highlight the benefits of choosing a higher-priced option.
This video was published on Dec 25, 2020.
Video length: 00:02:24.
Alex Hormozi: How to Make $1,000,000 in 2021
The video is about how to make $1,000,000 in 2021 by breaking it down into units and LTV and reverse engineering the process.
This video was published on Dec 24, 2020.
Video length: 00:15:27.
Alex Hormozi: How To Level Up In Business - Understanding Tradeoffs
The video is about understanding tradeoffs in business decision-making, using a conversation with an 18-year-old entrepreneur who is considering whether to continue with college or focus on starting his own business as an example.
This video was published on Dec 22, 2020.
Video length: 00:05:11.
Alex Hormozi: No Opportunity is Forever (And this is why thats good...)
The video discusses the idea that no opportunity is forever and why this is actually a good thing for entrepreneurs, using examples from the fitness and business world to illustrate the importance of taking advantage of fleeting opportunities and not being afraid of their finite nature.
This video was published on Dec 15, 2020.
Video length: 00:11:38.
Alex Hormozi: Serial CEO Sells 4 Companies Using This Ancient Business Strategy
The video is about the importance of not trying to be too fancy or cute in business and instead focusing on the fundamentals and repeating successful actions.
This video was published on Dec 10, 2020.
Video length: 00:09:01.
Alex Hormozi: The #1 Way To Increase Profits
The video discusses the concept of arbitrage and how it applies to all businesses, and also explains the difference between economic profits and accounting profits.
This video was published on Dec 8, 2020.
Video length: 00:16:29.
Alex Hormozi: How to Scale Your Business Fast
The video is about how to use a simple math equation called the "pi equation" to answer the hardest questions in business and project the hypothetical max of a business based on its inflow and outflow.
This video was published on Dec 3, 2020.
Video length: 00:10:31.
Alex Hormozi: How I Built A 20+ Sales Team [The Process]
The video is about Alex Hormozi sharing his framework for managing sales conversations and sales teams.
This video was published on Dec 1, 2020.
Video length: 00:17:23.
Alex Hormozi: Your Inflow Is Your Bottleneck
The video discusses how the inflow of customers can become a bottleneck for businesses, particularly service-based ones, and how maximizing the inflow is crucial for scaling and growth.
This video was published on Nov 24, 2020.
Video length: 00:11:28.
Alex Hormozi: A Hard Learned Lesson
The video is about the hard learned lesson of saying no to opportunities that may seem attractive but have a higher risk of downside, and the importance of considering the upside and downside before making a decision.
This video was published on Nov 19, 2020.
Video length: 00:14:51.
Alex Hormozi: Cash Flow Consulting
The video is about a four-step process to increase the value per customer and improve cash flow in a business.
This video was published on Nov 17, 2020.
Video length: 00:06:02.
The video is about using paired metrics to manage the balance between performance and quality in different roles within a business.
This video was published on Nov 12, 2020.
Video length: 00:06:50.
Alex Hormozi: Why I Turned down two people who offered me $50K
The video is about why Alex Hormozi turned down two people who offered him $50,000 for a single day of consulting and the importance of focusing on one thing to grow a successful business.
This video was published on Nov 10, 2020.
Video length: 00:12:29.
Alex Hormozi: Why Coaches Get So Much Hate
The video discusses why coaches get so much hate despite the fact that people who have mentors and coaches experience four times greater success than those who don't, and explores a psychological bias that causes people to perceive the impact of favors differently over time.
This video was published on Nov 5, 2020.
Video length: 00:13:44.
Alex Hormozi: The Offer Is King
The video is about the importance of having an irresistible offer in business and how to use free offers ethically to acquire customers.
This video was published on Nov 3, 2020.
Video length: 00:08:14.
Alex Hormozi: How To Close Prospects By Saying "No" First
The video is about a sales tactic that involves getting prospects to say "no" to additional offers in order to increase the likelihood of them saying "yes" to the main offer.
This video was published on Oct 29, 2020.
Video length: 00:12:48.
Alex Hormozi: Reopening the Right Way
The video is about how to reopen a gym profitably during the COVID-19 pandemic by adjusting prices and ensuring a minimum 80% gross margin.
This video was published on Oct 27, 2020.
Video length: 00:11:20.
Alex Hormozi: How To Close Everyone Downselling Like A Pro
The video is about how to effectively downsell to potential customers who cannot afford your primary program, using the principle of reciprocity to ethically lower the price while still getting something in return.
This video was published on Oct 22, 2020.
Video length: 00:10:57.
Alex Hormozi: How To Win Sales Without Being Skilled
The video is about how to win sales without being skilled by caring more about the buyer's interests than they do.
This video was published on Oct 20, 2020.
Video length: 00:09:17.
Alex Hormozi: Leveling Up Why We Get Stuck
The video discusses the importance of developing character traits such as focus, determination, and drive in order to consistently execute skills and avoid getting stuck in pursuing new opportunities.
This video was published on Oct 15, 2020.
Video length: 00:14:07.
Alex Hormozi: Simple Operational Framework
The video is about Alex Hormozi's simple operational framework for structuring operations in a business, which involves listing out desired outcomes and allocating activities to specific roles and times on a calendar.
This video was published on Oct 13, 2020.
Video length: 00:08:33.
Alex Hormozi: 5 Ways To Increase Lead Quality
The video is about 5 ways to increase lead quality.
This video was published on Oct 8, 2020.
Video length: 00:19:09.
Alex Hormozi: $50 Billion Lessons From The Former Hand Of Pricing Packaging Product at Vista
The video discusses lessons learned from the former head of pricing, packaging, and products at Vista, including the importance of scoring leads and focusing on high LTV customers, and how these concepts can be applied to increase revenue at a gym.
This video was published on Oct 6, 2020.
Video length: 00:15:35.
Alex Hormozi: What I Would Do If I Had My Gyms (Do This in 2020)
The video is about what Alex Hormozi would do if he had gyms during the COVID-19 pandemic, including flipping to a more profitable model, cutting rent, and keeping only essential personnel.
This video was published on Oct 1, 2020.
Video length: 00:12:14.
Alex Hormozi: How To Make Ad Headlines That Get Clicks
The video is about how to create ad headlines that get clicks, using a simple formula of duration, benefit, and power word.
This video was published on Oct 1, 2020.
Video length: 00:13:19.
Alex Hormozi: 3 Ways to Make $10K Cash With No Ad Spend (In 30 Days Or Less)
The video discusses three ways to make $10K cash with no ad spend in 30 days or less, and emphasizes the importance of prioritizing cash flow opportunities and threats over other business improvements.
This video was published on Oct 1, 2020.
Video length: 00:27:24.
Alex Hormozi: STATE OF THE UNION
The video discusses the current state of the gym industry and how Gym Launch is pivoting towards remote opportunities to best support gym owners.
This video was published on Oct 1, 2020.
Video length: 00:19:15.
Alex Hormozi: I met with Arnold Schwarzenegger 4 times and learned these valuable skills!
The video is about the lessons Alex Hormozi learned from Arnold Schwarzenegger, specifically about the importance of having a delusional optimism and being able to handle hate and negativity as a condition of success in entrepreneurship.
This video was published on Jul 20, 2018.
Video length: 00:01:23.
Alex Hormozi: Sell Anywhere (SELL TO ANY CUSTOMER in 2018)
The video is about how to sell to any customer in 2018, regardless of the circumstances or location.