Unbelievable by Katy Tur

Last updated: Aug 23, 2023

Summary of Unbelievable by Katy Tur

Unbelievable by Katy Tur is a memoir that chronicles the author's experiences as a journalist covering Donald Trump's presidential campaign. Tur, an NBC News correspondent, provides a comprehensive and personal account of the unprecedented and often chaotic 2016 election.

The book begins with Tur's initial assignment to cover the Trump campaign, which she initially views as a temporary and insignificant task. However, as the campaign gains momentum and Trump becomes the Republican nominee, Tur finds herself thrust into the center of a media frenzy.

Tur describes the challenges she faces as a journalist covering Trump, including his hostile treatment of the press and his tendency to make controversial and inflammatory statements. She recounts instances where she is verbally attacked by Trump and his supporters, and the constant pressure she feels to provide fair and accurate coverage while also dealing with the demands of a 24-hour news cycle.

Throughout the book, Tur provides insights into Trump's campaign strategy and the inner workings of his team. She highlights the unconventional tactics employed by Trump, such as his use of social media and his ability to dominate news cycles with provocative statements. Tur also delves into the role of the media in shaping public opinion and the challenges faced by journalists in an era of "fake news" accusations.

As the campaign progresses, Tur becomes increasingly aware of the deep divisions within American society and the anger and frustration that fuel Trump's support. She travels across the country, attending rallies and speaking with voters, in an attempt to understand the appeal of Trump's message.

Tur also reflects on her own personal journey during the campaign, including the toll it takes on her physical and mental health. She discusses the sacrifices she makes in order to cover the campaign, including being constantly on the road and away from her family and friends.

In the final chapters of the book, Tur recounts the election night and the shock and disbelief that she, along with many others, feels as Trump is declared the winner. She reflects on the role of the media in the outcome of the election and the lessons learned from covering Trump's campaign.

Overall, Unbelievable provides a comprehensive and intimate look at the 2016 election and the rise of Donald Trump. Tur's personal experiences and insights offer a unique perspective on the campaign and its impact on American politics and journalism.

1. The Power of Persistence

One of the key takeaways from Katy Tur's book, Unbelievable, is the power of persistence. Throughout the book, Tur recounts her experiences as a journalist covering Donald Trump's presidential campaign. Despite facing constant criticism and even threats from Trump and his supporters, Tur remained persistent in her pursuit of the truth. She continued to ask tough questions and hold Trump accountable, even when it seemed like an uphill battle.

This takeaway is actionable for anyone facing challenges or obstacles in their own lives. It serves as a reminder that persistence is key to achieving success. No matter how difficult the circumstances may be, staying committed to your goals and pushing through adversity can lead to great accomplishments.

2. The Importance of Journalistic Integrity

Another important takeaway from Unbelievable is the importance of journalistic integrity. Tur emphasizes the need for journalists to remain objective and unbiased in their reporting, even in the face of personal attacks or pressure from powerful figures. Throughout the book, she recounts instances where she was criticized for her reporting, but she never wavered in her commitment to delivering the truth.

This takeaway is profound because it highlights the role of journalists in holding those in power accountable. In a time when media credibility is often questioned, Tur's unwavering commitment to journalistic integrity serves as a reminder of the importance of unbiased reporting. It is a call to action for journalists to prioritize truth and accuracy in their work, and for readers to seek out reliable sources of information.

3. The Impact of Social Media

Unbelievable also delves into the impact of social media on modern politics. Tur discusses how Trump effectively used Twitter to bypass traditional media channels and communicate directly with his supporters. She highlights the power of social media in shaping public opinion and driving political discourse.

This takeaway is original to general knowledge because it sheds light on the changing landscape of political communication. It emphasizes the need for individuals to critically evaluate information they encounter on social media and to be aware of the potential for manipulation and misinformation. It also serves as a reminder of the importance of traditional media outlets in providing accurate and reliable reporting.

4. The Role of Women in Politics

Unbelievable offers insights into the challenges faced by women in politics. Tur recounts instances where she faced sexism and misogyny while covering the campaign. She highlights the double standards and biases that women in politics often encounter.

This takeaway is actionable because it calls for greater gender equality in politics. It serves as a reminder that women should not be discouraged by the obstacles they may face, but rather, should be inspired to break barriers and pursue leadership roles. It also highlights the need for society to address and challenge gender biases in all areas, including politics.

5. The Impact of Personal Attacks

Tur's book also explores the impact of personal attacks on individuals in the public eye. She shares her own experiences of being targeted by Trump and his supporters, and the toll it took on her mental and emotional well-being.

This takeaway is profound because it highlights the importance of empathy and compassion in our interactions with others. It serves as a reminder that personal attacks can have lasting effects on individuals, and that we should strive to treat others with kindness and respect, even in the midst of political disagreements.

6. The Influence of Media on Public Opinion

Unbelievable delves into the influence of media on public opinion. Tur discusses how media coverage can shape public perception of political candidates and issues. She highlights the role of media in framing narratives and shaping the political discourse.

This takeaway is original to general knowledge because it emphasizes the need for media literacy. It serves as a reminder that individuals should critically evaluate the information they consume and seek out diverse perspectives. It also highlights the responsibility of media outlets to provide accurate and unbiased reporting.

7. The Importance of Fact-Checking

Tur's book underscores the importance of fact-checking in journalism. She recounts instances where false information was spread and the impact it had on public perception.

This takeaway is actionable because it encourages individuals to fact-check information before accepting it as truth. It serves as a reminder that misinformation can have far-reaching consequences and that it is our responsibility to seek out accurate information.

8. The Need for Political Engagement

Unbelievable serves as a call to action for political engagement. Tur emphasizes the importance of being informed and actively participating in the political process.

This takeaway is profound because it highlights the power of individual voices in shaping the future. It serves as a reminder that democracy relies on the active participation of its citizens and that every vote and every voice matters.